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Telefonica launches EUR 8 a month 'Movistar+ Lite' OTT service

2019-06-04 15:28:00| Telecompaper Headlines

(Telecompaper) Telefonica has announced the details of its first OTT platform for customers of all Spanish operators at an event in Madrid. The service will be called Movistar+ Lite and will be open to all customers and all devices on the market via a standalone app from 05 June. Movistar+ Lite costs EUR 8 a month, with the first month available for free and with no permanence clause. 

Tags: service month eur lite

 

Disney+ to lead the next OTT boom in Western Europe

2019-05-31 07:00:56| Digital TV News

Digital TV Research forecasts 131.20 million gross SVOD subscriptions in Western Europe by 2024, doubling from 65.19 million by end-2018. About 13 million subscribers will be added in 2019 alone, with a similar number of additions expected in 2020.

Tags: lead europe western disney

 
 

Yospace and Seven extend partnership to include SSAI in live OTT

2019-05-30 10:00:38| Digital TV News

Yospace has announced the extension of its partnership with Seven, Australias leading commercial TV network, enabling SSAI into live OTT channels. In the past, Yospaces SSAI technology has been used to create addressable ad spots during some of Sevens largest live events.

Tags: include live partnership extend

 

Roku introduces analytics and planning tools for OTT advertisers

2019-05-22 15:30:49| Digital TV News

Roku (NASDAQ: ROKU) has announced Activation Insights, a tool to target audiences that have shifted to OTT. The capability combines a review of a brands linear TV campaign performance with an analysis of the potential OTT audience missed and the optimal budget spend on the Roku platform.

Tags: tools planning roku advertisers

 

OTT monitoring and compliance market to expand at a CAGR of 15.8%

2019-05-20 15:00:43| Digital TV News

With streaming rapidly becoming a high-priority investment area for media firms, the $62.0 million OTT monitoring and compliance (M&C) market is forecast to expand at a CAGR of 15.8% to reach $149.7 million by 2024, according to Frost & Sullivan.

Tags: of market expand monitoring

 

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