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This week in spirits & wine, featuring Diageo's use of data for marketing purposes, just-drinks & The IWSR's' latest Scotch whisky research and what consumer cut-through for cocktail competitions?

2018-09-21 16:25:00| Daily beverage news and comment - from just-drinks.com

Here's a round-up of this week's top stories from the global spirits & wine categories. Click the links to view our round-ups for beer & cider and soft drinks & bottled water.

Tags: for what data research


TCI Hires Amelia Cornell as Marketing Administrator

2018-09-20 20:51:00| Coatings World Breaking News

Tags: marketing administrator cornell hires


Data-capturing helping Diageo pinpoint experiential marketing success

2018-09-19 16:17:00| Daily beverage news and comment - from just-drinks.com

Diageo has introduced data-capture technology to gauge the success of its experiential marketing campaigns in Europe.

Tags: marketing success helping pinpoint


5 Trending Headlines: Marketing added-value cull cows; PLUS: Why we need China

2018-09-17 23:28:16| Beef

 Its the time of year to look at your cowherd, culling those that need to go and helping some that should stay. That and more awaits you in this weeks Trending Headlines. 

Tags: we china marketing headlines


Cattle Market Weekly resumes publication for fall marketing

2018-09-11 01:27:34| Beef

Popular Saturday morning market wrap-up kicks off for fall run.

Tags: market publication marketing fall


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