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Tag: comscore
Comscore and Samba TV extend CTV data partnership to Australia
2021-02-24 21:30:55| Digital TV News
Comscore (NASDAQ: SCOR) has expanded its TV measurement footprint to Australia with Samba TV. The new connected TV (CTV) measurement solution, launched last year in Europe, has now reached this key market in the APAC region.
Tags: data
australia
partnership
extend
Comscore and MediaMath target CTV and video in LATAM
2021-02-18 13:30:28| Digital TV News
Comscore (NASDAQ: SCOR) and MediaMath have partnered to launch a connected TV (CTV), video, mobile and desktop contextual targeting solution for Latin America using MediaMath's demand-side platform.
Ellis Communications renews with Comscore for TV measurement
2021-02-10 13:30:44| Digital TV News
Comscore (Nasdaq: SCOR) has announced a renewal agreement with Ellis Communications' KDOC-TV in Los Angeles. Ellis will continue to utilize Comscore's local TV measurement currency and its advanced audiences.
Tags: communications
measurement
ellis
renews
Comscore brings cookie-free CTV audience targeting to Europe
2021-02-04 13:00:27| Digital TV News
Comscore (NASDAQ: SCOR) has announced the expansion of Predictive Audiences a cookie-free, GDPR-friendly targeting capability that enables advertisers to reach audiences based on CTV viewership behavior - starting with the UK and Germany.
Tags: europe
audience
brings
targeting
Comscore and Ipsos extend audience measurement in Mexico
2021-02-03 17:30:27| Digital TV News
Comscore (NASDAQ: SCOR) has announced a new agreement with Ipsos to deliver enhanced measurement for the Mexican market. The companies plan to offer daily information, which can be examined individually at any time and place.
Tags: mexico
audience
extend
measurement
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