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Tag: spotx
SpotX integrates audience data from TVSquared
2021-04-27 15:30:46| Digital TV News
TVSquared has been onboarded by SpotX as a measurement and attribution partner to power real-time analytics on delivery, audience, and outcomes for CTV campaigns in North America, Europe, and Latin America.
Tags: data
audience
integrates
integrates data
SpotX expands privacy-compliant CTV audience data tools
2021-04-16 14:30:03| Digital TV News
SpotX has developed a suite of audience data tools that enables media owners and advertisers to target audiences using first-party, third-party, or subscriber data in a privacy-compliant way.
Tags: data
tools
audience
expands
SpotX to monetize OTT inventory for Crackle Plus
2021-03-02 14:30:24| Digital TV News
SpotX has announced a partnership with Crackle Plus to serve as a primary supply-side platform (SSP) to power the video monetization of Crackle Plus inventory across both existing and new distribution channels.
Tags: plus
inventory
ott
monetize
SpotX to serve as supply-side platform for Redbox
2021-02-23 14:30:45| Digital TV News
Redbox has selected SpotX to provide the supply-side platform (SSP) to power the monetization of its free live TV and AVOD content, opening up new opportunities for media buyers to run ad campaigns using Redbox's inventory.
Tags: serve
platform
redbox
supplyside
SpotX to be provide SSP for LG Smart TV advertising
2021-02-11 14:30:20| Digital TV News
SpotX has announced a partnership with LG to serve as its primary supply-side platform (SSP) in the US, EMEA, and Latin America. SpotX is also providing LG with demand facilitation services.
Tags: tv
provide
advertising
smart