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TVSquared and Blockgraph partner on TV and cross-channel measurement

2020-09-17 16:00:17| Digital TV News

TVSquared and Blockgraph have combined TVSquared's measurement of reach and frequency with Blockgraph's audience insights and authentication platform, to make cross-channel measurement and identity resolution a reality.

Tags: partner measurement crosschannel tvsquared

Using Measurement Tools to Reduce Food Waste and Drive Prevention

2020-09-17 06:59:00| Waste Age

The idea of tackling the nationwide problem of food waste can be overwhelming and has many people asking how they can help and what can they do? During the Waste360 Food Recovery Forum online on Tuesday, September 15, several industry experts were th

Tags: tools food drive reduce

Weigel Broadcasting renews with Comscore for Local TV measurement

2020-09-08 14:30:03| Digital TV News

Comscore (Nasdaq: SCOR) has announced a renewal agreement to provide Weigel Broadcasting with continued local TV measurement for their five Milwaukee, WI stations and three South Bend, IN stations.

Tags: local measurement broadcasting renews

How Landfill Gas Measurement Techniques Work

2020-08-31 13:00:00| Waste Age

With the ongoing push to reduce greenhouse gas emissions, researchers and the solid waste industry are spending time and money developing methods to measure landfill methane emissionsnot only to be able to quantify landfills contributions to greenh

Tags: work techniques gas measurement