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Tag: measurement
Sensory Analytics Expands Line of SpecMetirx Split In-line Coating Measurement Systems
2018-08-09 20:43:00| Coatings World Breaking News
Tags: line
systems
split
measurement
Sensory Analytics Expands Line of SpecMetrix Split In-line Coating Measurement Systems
2018-08-09 20:43:00| Coatings World Breaking News
Tags: line
systems
split
measurement
TV Time launches TV measurement solution for OTT platforms
2018-07-31 17:30:51| Digital TV News
TV Time has announced the launch of its TVLytics platform, a television measurement solution that leverages billions of first-party data points from the TV Time consumer app to provide insights on viewing patterns and trends for today's cross-platform television landscape.
Tags: time
solution
measurement
platforms
comScore pilots Campaign Ratings video advertising measurement solution
2018-07-31 15:50:45| Digital TV News
comScore (NASDAQ: SCOR) has announced a pilot of a new video advertising measurement solution called Campaign Ratings. It provides media buyers and sellers with unduplicated measurement of ad campaigns across linear TV, OTT, desktop, and mobile, with streaming measurement powered by Hulu.
Tags: video
advertising
solution
ratings
SimpleReach launches all-in-one digital video measurement platform
2018-07-18 15:30:09| Digital TV News
SimpleReach has announced the release of its all-in-one video measurement platform that enables brands to seamlessly track owned, publisher partner, and influencer video performance across the digital video landscape.
Tags: video
digital
platform
measurement
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