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Tag: advertising
Extreme Reach releases 2018 Q4 Video Advertising Benchmarks report
2019-02-21 15:10:34| Digital TV News
Extreme Reach has released its 2018 Q4 and full year Video Advertising Benchmarks report that highlights the transformative impact of connected television (CTV) platforms on the advertising industry.
Tags: video
report
advertising
releases
FreeWheel chooses Nielsen to power audience-based multiscreen TV advertising
2019-02-12 15:30:04| Digital TV News
Nielsen (NYSE: NLSN) and FreeWheel have expanded their relationship to include the Nielsen Data Management Platform (DMP). Using the Nielsen DMP, Freewheel Markets can now analyze, build and target advanced audiences across Connected TV, Over-the-Top and digital video.
Tags: power
advertising
nielsen
chooses
UK's Advertising Standards Authority bans Red Bull '4pm finish' ad
2019-01-16 11:23:00| Daily beverage news and comment - from just-drinks.com
Red Bull has been told to rethink a print ad on the London Underground network after a complaint was upheld by the UK's advertising watchdog.
Tags: red
advertising
standards
authority
SpotX releases '2019 Video Advertising Trends' report
2019-01-15 14:30:38| Digital TV News
SpotX has announced the release of its '2019 Video Advertising Trends' report. Based on a combination of third-party data as well as insight from industry players, the report identifies four important trends that the industry can expect to see this year.
Tags: video
report
advertising
releases
Boohoo warned over advertising real fur as fake
2019-01-09 12:20:06| BBC News | Business | UK Edition
The online retailer advertised a jumper as being made with "faux fur" - but it contained real fur.
Tags: real
advertising
fake
fur
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