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P&G \'Reimagines\' Advertising

2019-06-17 13:32:00| Happi Breaking News

Unveils new initiative at Cannes.

Tags: advertising reimagines

 

Chase Distillery lines up inaugural advertising campaign

2019-05-16 13:39:00| Daily beverage news and comment - from just-drinks.com

Gin and vodka producer Chase has launched its first advertising campaign in the UK market.

Tags: advertising lines campaign chase

 
 

Tetra TV launches advertising network for connected TV

2019-04-30 16:30:46| Digital TV News

Tetra TV has announced the launch of the industry's first connected TV-focused advertising network. Through pooling television ad inventory from more than 100 top streaming video content channels, Tetra TV delivers highly targeted campaigns at scale for advertisers.

Tags: tv network advertising connected

 

IAB releases for comment specification to improve video advertising

2019-04-23 16:30:54| Digital TV News

The IAB Technology Laboratory has released SIMID for public comment, a specification designed to replace VPAID and increase transparency and security, while increasing support for creativity and interactive capabilities.

Tags: video comment advertising improve

 

UK's Advertising Standards Authority bans The Macallan ad - video

2019-04-10 14:33:00| Daily beverage news and comment - from just-drinks.com

Edrington has been told to rethink an ad for its The Macallan Scotch whisky brand after complaints against it were upheld by the UK's advertising watchdog.

Tags: video advertising standards authority

 

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